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April 05, 2018

Why the Homebuilding Industry is Ripe for Disruption

Overseas, residential housing is built with impressive levels of speed, precision and quality. homebuildCredit a different approach to homebuilding than what we typically see stateside, which places a greater emphasis on automation and technology to build as much of the home as possible before it reaches the jobsite. Experts predict that the U.S. homebuilding industry is poised for disruption as more companies embrace the European style of manufacturing.

That’s not to say the way homes are built in the U.S.A. is incorrect or lacking in quality; rather, it’s simply recognizing that new homes are still in high demand and outside forces like the devastation wrought by recent hurricanes expose why a technology-enabled approach to homebuilding may be just what the industry – and the country – needs.

In the construction industry, many of the largest contractors and construction management firms have already seen the benefits of project management software and mobile field applications. It only makes sense, then, that the homebuilding industry adopts new technologies to enhance the manufacturing process.

Building Smarter and Faster Offsite

Technology assets like robotics and lasers are transforming manufacturing facilities designed to build new homes and apartment buildings. Automated fabrication makes it possible to produce exact components of the finished building so a small team of trades workers can install them on-site.

And before readers get worried that automation is going to siphon away jobs, this reveals another reason why integrating technology to homebuilding makes sense: as a whole, the industry is struggling to find the manpower to keep up with demand. More streamlined assembly on-site helps offset these losses in the field.

Ultimately, as the U.S.’ largest homebuilders begin to add production facilities to their footprint, new jobs are created and more opportunities are seized, as any progress made in reducing housing shortages will drive stronger profits and reduce missed opportunities due to slow turnaround or lengthy build times.

Just like cloud-based project collaboration tools that enable real-time information sharing, more expeditious building methods will yield better results and improved relationships with clients and partners.

Disruption for the Greater Good

Construction technology solves many of the challenges facing contractors today. Whether building homes or commercial buildings, using cloud-based project management and collaboration tools can make the difference between on-time and on-budget versus unprofitable and inefficient. Like the trends affecting the homebuilding industry, contractors of every size can make changes now that will improve the bottom line in the future.

For more information on what construction technology investments your firm should consider, contact USI today for a free consultation.

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